These juices are packed with the good stuff. With an agrocultural background, Thiemo Buisman launched a new serie of juices, called Brandstof. All the ingredients used are raw and organic. Starting small with manual production and an supersonic e-bike as main point of sale, the brand is quickly becoming bigger and more available.
After an extensive field research (even the latest f&b trends in Copenhagen were carefully investigated) we created the visual identity, including packaging, website, and of course the design of the e-bike. We steered away from the more common values that come with organic juices, such as health and environment, but wanted an identity that matched with the guy behind it; ambitious, not afraid and certainly not feminine.